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Set design and fabrication for Broadway and TV is hyper-competitive to say the least. You’ve got to be on top of your game and ahead of the curve at all times.
For Showman Fabricators CEO Robert Usdin, everything came to a head when his business hit a “rough patch” and he was faced with some big decisions.
With a bolt of inspiration from a Vistage speaker — and the support of his new peer advisory group and Chair — Usdin decided to make a huge leap that would change everything.
Moulin Rouge on Broadway. Showman worked with scenic designers to fabricate three 50-foot LED-covered “heart portals” that captivate audiences daily.
Photo by Erica Hemminger. Set design by Derek Lane